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Sales and Marketing

resource for agents and brokers on market and sales innovations best practices emerging trends engaging community and business resources

How to Lead an Insurance Agencies Social Media Effort

Resource how-to on methods to lead an insurance agencies social media marketing strategy and effort to maximize sales opportunities

Social Medica Marketing Stategies

referrals marketing strategy networking sales social media

Creating a Market Niche

Establishing a unique niche in the insurance marketplace can pay huge dividends in seaparting an agent from the pack and creating a unique market for client interest

2011: How Reform Should Focus on Health Care Quality and Value

Article detailing top 2011 Health Insurance Trends ACO Accountable Care Organizations Wellness Value-based purchasing Medical Home Wellness lean efficiency value quality medical home primary care employer

Pay as You Drive Auto Insurance

Pay as You Drive Auto Insurance

Pay as You Drive Auto Insurance Explained

Article describing Pay as You Drive Auto Insurance discount program

American Family Tops with Auto Insurance Customers

Article on American Family's rating as top auto insurer in customer satisfaction according to J.D. Power customer satisfaction survey.

The Post-Reform Broker

The Post-Reform Broker

2011 Best Places to Work in Insurance Named

Article by Business Insurance Magazine on the 2011 Best Places to Work in Insurance.

Women are Not Buying Enough Life Insurance

Article on Women and Life Insurance Sales

Comparing Critical Illness Plans to Life Insurance

Aticle Comparing Critical Illness Plans to Life Insurance

Applying Disney's Innovative Leadership to Insurance

Article on Disney's Innovative Leadership pertaining to insurance process improvement

Study Ranks Top Auto Insurers in Customer Service

Study Ranks Top Insurers in Customer Service

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