American Family auto insurance has been named the number one auto insurer in customer satisfaction in this year's J.D. Power and Associates insurance shopping study.
The J.D. Power study noted that American Family performed exceptionally well in both policy offerings and distribution channel factors.
The J.D. Power survey assessed customer attitudes concerning their satisfaction as new buyers with their purchase experience. Customer responses were particularly good for American Family, J.D. Power noted, because of their use of exclusive agents.
The second and third place finishers in the J.D. Power rankings were Auto Owners Insurance and Erie Insurance, respectively. Results were based on roughly 6,500 total survey responses received.
As one of the United States’ top ten biggest auto insurance companies, American Family has always held its own in regards to customer reviews and complaints. In fact, according to Car insurance comparison, "individuals in higher tax-brackets seem to think highly of American Family insurance and rate the company well year after year." Routinely, J.D. Power and Associates, reports that American Family does an excellent job in handling claims expeditiously and paying out quickly.
"Our agents and customer service representatives are talking with customers to ensure they have the coverages they need to fully protect themselves," says Lisa Bacus, American Family marketing vice president. "Over the past year our consumer messaging has focused on the strong value we provide – we have the right coverage for every type of family or individual at a fair, competitive price."
"There are a lot of companies who say they want to focus on customers and put the words down on paper. But there are very few that actually have it as part of their fabric and culture and really believe it," said Jack Salzwedel, President of American Family Insurance on its website.
For over eighty years American Family Insurance has strived to make customer's experience easy and convenient. American Family utilizes approximately 3,500 independent contractor, exclusive agents who are both local and knowledgeable. That business model assures a customer-friendly and local approach providing an array of insurance options under one roof. American Family's products include the traditional basics of auto, home, and life but also include businbess, umbrella, farm and ranch and health as well.
